Lariwo Sanitair
Practical bathroom products and water-control solutions for showers and bathrooms.
Brands
Building brands that can grow independently.
Three owned consumer brands are developed, positioned and managed from one professional foundation.
Owned brands
Practical products with a clear purpose.
Each brand has its own identity and range. Product selection, procurement, positioning, presentation and digital sales are managed centrally.
Sanitair Solutions
Functional bathroom products with clear uses and accessible positioning.
Simple Solutions
Practical products positioned for recognisable and direct everyday use.
Brand structure
Independently recognisable, centrally developed.
The organisation provides the central foundation while each brand and label receives a distinct market position.